Chickens for Charity

At Birch Jewellery, we’re big-time animal lovers. With nature as our main inspiration, woodland critters and feathered friends hold a special place in our hearts. Naturally, this love inspired our newest animal-themed pieces, which come with a charitable twist.

For every Chicken Necklace or Chicken Earrings sold—whether from our store, at a market, or through one of our stockists worldwide—$5 will be donated to Secondhand Stories, a non-profit chicken sanctuary and online bookstore based in rural Ottawa, Ontario.

Secondhand Stories began in 2020 as a book-selling initiative to raise funds for The Sweet Sanctuary, a refuge for horses and farmed animals in the Ottawa Valley. After years of dedication, they realized their dream by purchasing a 28-acre property to create their own microsanctuary. Today, they provide support to abandoned, abused, and neglected chickens, covering everything from medical care to food and shelter. You can meet their current flock here!

In addition to purchasing our chicken accessories, you can support Secondhand Stories by donating directly or shopping from their online bookstore. All books are generously donated by the community and sold for $5 each, with 100% of the proceeds going to help the chickens. They add new books every Saturday, so there’s always something exciting to discover!

Whether you’re treating yourself or finding the perfect gift, we hope you’ll feel as inspired by Secondhand Stories mission as we do. Check out our collection and join us in making a little cluck-worthy change together!